About Us

Basis Commodities was established in 2014 to provide consultancy and business development services to agribusiness companies around the globe.

We are continually developing strong relationships with organisations involved in soft commodities industries, at every point of the supply chain from producer to consumer and everything in-between.

We assist our clients with their procurement and risk management strategies as well as helping them to identify and implement other opportunities for business improvement and revenue growth.

We can provide creative solutions that add real value to your day-to-day operations. Our team has firsthand trading, management, supply chain and operational experience gained in leading, globally recognized, commodity companies across the grains and sugar industries.


Chris Whitwell Basis CommoditiesChris Whitwell is Founder & Managing Director of Basis Commodities and has over 25 years experience in commodity procurement, sales and trading.

Chris is an expert in business development and has a proven track record of building value for listed and private companies in the commodities space. 

Prior to establishing Basis Commodities, Chris worked for Australia’s leading agribusiness company, GrainCorp, as Head of International Sales and Marketing and prior to that for AWB Limited as Regional Manager for the Middle East.

Eric Bradley has been in the Foodstuffs industry dealing with commodities for over 20 years.

Prior to joining Basis Commodities Eric worked primarily as a commodity trader in Europe and the Middle East where he gained a wealth of experience in Physical Trading, Hedging, Merchanting, Logistics and Analysis with Sucden and prior to that CR Sugar.

Eric also established a Commodity Hedge Fund which delivered leading returns in the sector under his management. Eric is General Manager of our Dubai office.

Basis Commodities is delighted to announce the appointment of Elias Azar to our Dubai Office. ‘Elias has over twenty years’ experience in international trading, business development, project management, logistics and procurement in the Middle East region’ said Managing Director, Chris Whitwell.  

Elias will help us as we look to grow the revenue of the Dubai office and assist in building our client base within the region.

Prior to joining Basis Commodities in Dubai Elias managed a number of family-owned trading companies and agricultural projects together with being an Investment Fund board member.


Dean Nelson - Basis CommoditiesDean has over 25 years experience spanning the global soft commodity sectors in senior executive roles in Asia and Africa, managing businesses involved in the sugar, cocoa, coffee, molasses, animal feed and ethanol industries.

As Managing Director for Asia/Pacific with the London based ED & F Man Group, Dean established a comprehensive track record for growing profitable businesses, encompassing trading, production, marketing, merchanting and distribution activities across global, regional and domestic markets.

Rochford Joint Venture


Basis Commodities' joint venture with Rochford provides our clients with access and advice on treasury, finance and foreign exchange.

Rochford’s team of treasury consultants offer practical advice covering the whole range of treasury risks and requirements that confront a company. Our core goal is to guide companies and institutions to fully understand, quantify and manage their treasury and market risks.

In addition, we can advise on the accounting treatment of your hedging program so you can optimise the offset achieved by the hedges in the financial statements thereby reducing profit and loss volatility. Advice and leadership from an experienced and independent treasury consultant is invaluable in achieving a robust risk management strategy.

We can analyse your business and advise on cash flow, funding, FX, profitability and transaction cost modelling.